Sample Logo Concept Description (Icon Based)
The main colours Blue, Yellow and Black were chosen to represent the Barbados flag since persons you are trying to attract and currently have are from this country. The text grey/black was chosen because these colours are clearly seen on white backgrounds and since this is a web based company this logo will most likely be placed on a white background.
As a sports news aggregator the primary focus of your company would be to talk about sporting activities which is the reason for the chat bubble. Also a running person layout was incorporated into this logo design because this activity is one of the most popular and recognized sports e.g. as seen with the Olympics.
We wanted to create something simple but that would also easily stand out. The design also had to have a deep meaning rather than just a bland logo without a real purpose. Overall we think this logo accurately represents a sports news aggregator company.